Simple Guide: How to Estimate if a Beach Rental Property Will Make Money

How to Calculate ROI, Cap Rate, and CoC for Short-Term Rental Property on Florida’s Emerald Coast

1 min read

How to Estimate if a Beach Rental Property Will Make Money

Simple Guide: Thinking about buying a short-term rental property on Florida’s Emerald Coast? Here’s a simple way to figure out if your home/condo in Destin, 30A, or Panama City Beach, FL is likely to be profitable.

We’ll break it into three easy calculations.

Step 1: Estimate Annual Rental Income

You can use Rental Projections or Rental History

-OR- Multiply Average Nightly Rate × Number of Nights Booked Per Year

Example:

  • $300 per night

  • 220 nights per year

$300 × 220 = $66,000 per year

Step 2: Subtract Annual Expenses

NOI (Net Operating Income) = Annual Income - Annual Expenses

Include:

  • Property taxes

  • Insurance

  • HOA fees

  • Property management

  • Utilities

  • Repairs

  • Cleaning

  • NOTE: Mortgage payments are not factored into Cap Rates

If expenses total $35,000:

$66,000 – $35,000 = $31,000 Net Operating Income (NOI)

Step 3: Calculate Cap Rate

Cap Rate = NOI ÷ Purchase Price

If the home costs $600,000:

31,000 ÷ 600,000 = 5.2% Cap Rate

This helps you compare properties. Note: Cap Rates do NOT factor in mortgage payments.

Step 4: Calculate Cash-on-Cash Return (If You Use a Loan)

Cash-on-cash return is especially important if you’re using financing. It measures how much return you earn on the actual cash you invested—not the total property price.

Cash on Cash Return = NOI - Mortgage Payments ÷ total cash invested

If you invest:

  • $120,000 down payment

  • $20,000 closing/furnishing

Total cash invested: $140,000

If mortgage payments reduce your yearly profit to $10,000:

Cash-on-Cash Return = 10,000 ÷ 140,000 = 7.1%

This tells you how hard your actual cash is working.

What’s “Good”?

It depends on your goals, but generally:

  • 5% cap rate is considered solid

  • 8% CoC return is considered solid

  • Positive cash flow is important

Final Advice for Beginners

  1. Be conservative with income estimates

  2. Overestimate expenses rather than underestimate

  3. Make sure the property produces positive cash flow

  4. Compare multiple properties before deciding

If the numbers work on paper, you’re much more likely to succeed.

Investment Metrics: Some Terms and Abbreviations

  • ROI - Return on Investment

  • CoC - Cash on Cash Return

  • NOI - Net Operating Income

  • Cap Rate - Capitalization Rate